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Trade Show Directory:  Singapore:  Maximising Sponsorship Returns

Maximising Sponsorship Returns

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Start Date 20-11-2008 End Date21-11-2008
Venue Sheraton Towers
City Singapore Country Singapore
Category Media & Advertising

Event Profile
The ‘Maximising Sponsorship Returns’ is a 2-day conference featuring leading case studies from industry major players. The participants will get opportunity to hear from the official sponsors of the Beijing 2008 Olympic Games - Adidas and Manulife, and also from the UBS, DHL, MasterCard, Anlene and Guinness, regarding how they leveraged on prestigious events to build strategic brand alliance with their stakeholders. Sponsorship is nothing without returns and it can be learned at this conference with the examples of Sony and Emirates - brands that have generated huge ROI from their sponsorship investments. The ‘Maximising Sponsorship Returns’ conference will be attended by professionals and business categories, including CEOs, Vice-Presidents, Directors, Managers and Heads of Sponsorship, Events Management, Marketing, Branding, PR, Corporate Communications, Advertising and Promotions, Business Development and Sports Marketing, and consultants who specialize in sponsorship and events management.

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